The Greater Toronto Airport Authority (GTAA) selected  Envision to design and integrate CIBC’s new airport branch within the airport, to further position the bank and its brand as the main provider of banking services for the GTAA.

Envision developed the strategy and design for showcasing CIBC within the prime location at Pearson airport. Envision’s work included the design and development of a signature branch, with multiple ATMs located throughout the airport terminals, as well as several customer engagement kiosks and baggage carousel toppers, all fully integrating CIBC’s campaign-specific branding.

Upon completion of work, Envision successfully enhanced CIBC’s brand presence across the airport, exceeding the bank’s expectations of being recognized as the main provider of banking services for the GTAA.

PREVIOUS

   NEXT