Envision was challenged to create a marquee digital element at the main entrance of the iconic TIFF Bell Lightbox building to help communicate information and create a sense of excitement around events at this marquee Toronto destination. The new design needed to address how people would consume information walking nearby, across the street, and people in cars or transit. Special consideration to materials and technology was required to ensure the new digital element could withstand the temperature changes of Canadian seasons and withstand the abuse of a public facing fixture in a 24-hour accessible area.
- Design, build and installation of digital signage
- Toronto, Ontario